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WHO: Alexis Halejian, Social Media manager at BR GUEST/NYC

OUR QUESTION: What;s the role of social media at BR Guest?

Social media is just another channel- and a more personal, informal one- to promote our brands! It is a great way for customers to give us feedback and for us to respond instantly. It is also a way for us to share stories about the company, like how our chefs have a running club or how many burgers we sold at Bill’s, that might not necessarily go on our website or in our email blasts. It’s not all about our promotions on social media, although that does play a big part, but more about an “insiders” view of the restaurants. If you can’t join us, what are you missing? Just check into facebook and you’ll find out!

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